Mr. Sunglasses Unipessoal Lda (Mr. Sunglasses) operates the https://www.mrsunglasses.pt website (the “Service”).
This page gives you information about our policies on data collection, use, and disclosure of Personal Information when you use our Service.
General Regulation on Data Protection – Regulation 2016/679 of 27 April, considers that “information relating to an identified or identifiable natural person (‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person”.
1. Collecting and Using Information
Depending on how the Customer interacts with Mr. Sunglasses (online, offline, by phone and/or in person), we collect various types of information about them, as described below:
Personal contact information: this includes information provided to us by the Customer and which enables us to contact you, such as your name, address, email address, social network data or telephone number.
Demographic information: any information that provides demographic or behavioural characteristics. Some examples include your date of birth, age or age group, geographic location (e.g., postcode), favourite products, hobbies and interests, as well as information on your household or lifestyle.
Technical information about your computer/mobile device: any information about the computer system or other technological device that you use to access one of our Websites or apps (applications), such as the Internet Protocol (IP) address used to connect your computer or device to the Internet, type of operating system and type of Web browser and version. If you access the Mr. Sunglasses’s Website or app (application) through a mobile device, such as a smartphone, the information collected will also include, the unique identification number of your mobile phone, advertising identifier, geolocation and other similar data relating to mobile devices, in particular through the use of web beacons, where permitted.
Websites/communications usage information: when you navigate and interact with our Websites or newsletters, we use automatic data collection technologies to collect certain information about your activity. This includes information such as the links you click, the pages or content you view and for how long, as well as other similar information and statistics about your interactions, such as response times of content, download errors and length of visits to certain pages. This information is collected through automated technologies, such as cookies (browser cookies, flash cookies) and web beacons, and is also collected through third party follow-up services (such as Double Click, Google Analytics, Adobe Dynamic Tag Management and/or Omniture). The consumer has the right to oppose the use of such technologies.
Customer Feedback: this includes information you voluntarily share with us about your experience using our products and services.
Content generated by the Customer: this refers to any content created by you that you share with us through social media or that you transfer to one of our websites or apps (applications), including the use of social network apps (applications) such as Facebook. Some examples include pictures, videos, personal stories or other media or similar content. We collect and publish content generated by the Customer related to a variety of activities, including contests and other promotions, community website usability, consumer involvement and third-party activities in social networks, where permitted.
Information from social networks: refers to any information that the consumer shares publicly on a social network or information that is part of his/her profile on the third party’s social network (such as Facebook) and that the consumer allows the third party’s social network to share with us. Some examples include your basic account information (e.g., name, email address, gender, date of birth, city where you live, profile picture, username, friends list, etc.) and any other information or additional activities that the consumer allows to be shared by the third party’s social network. We receive your social network profile information (or part of it) whenever you transfer or interact with a Mr. Sunglasses Web application on a social network, such as Facebook, whenever you use a social network feature that is integrated in the Mr. Sunglasses Website (such as Facebook Connect) or whenever you interact with us through a social network. For more information on how Mr. Sunglasses collects your information from third party social networks, or to choose not to share your social network information, please visit the website of the social network concerned.
2. For what purposes may we use your personal data?
Customer service: we can use your Personal Data for customer service, including answering your questions. This process typically involves, the use of certain personal contact information and information related to the reason for your question (e.g., technical question, question/complaint about a product, a general question, etc.).
Competitions, marketing and other promotions: we can use your Personal Data to provide you with information about products or services (e.g., communications or marketing campaigns or promotions) with your prior consent. This may occur through e-mail, ads, text messages, by phone, mail or push notifications. Some of our campaigns and promotions are carried out through third party websites and/or social networks.
Social Networks: we use your personal data whenever you interact with third party social networking resources, such as “likes” to display ads and to communicate with you on social networks. You can find more information on how to operate these resources, under settings in the third party social network.
Personalisation (offline and online): we can use your personal data (i) to analyse your preferences and habits; (ii) to predict your needs based on the analysis of your profile, (iii) to improve and personalise your experience on our websites and apps; (iv) to ensure that the content of our websites and apps is optimised for you and for your computer or device; (v) to allow you to participate in interactive features, with your prior consent.
Other general purposes: we use your personal data for other business purposes, such as for internal marketing and demographic studies, as well as to evaluate the effectiveness of advertising campaigns.
Legal reasons or merger/acquisition: If Mr. Sunglasses or its assets are acquired by another company or incorporated into it, including cases of insolvency, we may share your personal data with any of our legal successors.
3. How do we keep your personal data safe?
We are committed to ensuring the protection and security of our user’s personal data, and have implemented stringent technical and organisational measures, in this regard. Compliance with these rules constitutes an obligation for all those who use the website/apps.
– Restricted access to your personal data;
– Encrypted data transfer;
– Encrypted storage of personal data;
– Protection of information technology systems through firewalls;
– Permanent monitoring of access to information technology systems, preventing, detecting and safeguarding against the misuse of your data.
4. For how long do we keep your personal data?
When there is no legal obligation to keep your personal data, your personal data will be kept for the time required for the purpose for which it was collected, after which, it will be anonymised or destroyed.
5. Access to personal data
Mr. Sunglasses ensures that you always have access to your personal data, as the Data Subject. If you want to access your Personal Data you must contact firstname.lastname@example.org.
6. Correction of personal data
The Data Subject may ask at any time to amend his Personal Data, either through his user account, or on request with the Data Protection Officer – email@example.com.
Cookies are files with small amounts of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your computer’s hard drive.
We use “cookies” to collect information. You can set your browser to reject all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some features of our Service.
7.1. Cookie DoubleClick
You can choose not to use the DoubleClick Cookie in advertising based on visits, by visiting the Settings page of Google Ads: http://www.google.com/ads/preferences/
7.2. Behavioural Remarketing
The Google AdWords remarketing service is supplied by Google Inc.
You can disable the presentation of advertising based on interests in Google Analytics and customize the ads from the Google Display Network, by visiting the Settings page of Google Ads: http://www.google.com/settings/ads.
Google also recommends the installation of Add-on for the deactivation of Google Analytics at https://tools.google.com/dlpage/gaoptout in your web browser. The Add-on for the deactivation of Google Analytics gives visitors the ability to prevent their data from being collected and used by Google Analytics.
For more information about the privacy practices of Google, see the web page about Privacy and Terms of Google at:
The remarketing service of Facebook is provided by Facebook Inc.
You can learn more about the advertising based on interests of Facebook by visiting this page:
To deactivate the presentation of advertising based on interests on Facebook, follow these Facebook instructions:
Facebook adheres to the Self-Regulation Principles for On-line Behavioural Advertising established by the Digital Advertising Alliance. You can also deactivate Facebook and other participating companies through the Digital Advertising Alliance in the USA at http://www.aboutads.info/choices, or through the Digital Advertising Alliance of Canada http://youradchoices.ca or through the European Interactive Digital Advertising Alliance http://www.youronlinechoices.eu, or you can choose to deactivate it using the settings of your mobile device.
To learn more about the privacy practices of Facebook, visit the Facebook Data Policy:
8. Service Providers
We can transmit your personal data to third parties that provide services on behalf of Mr. Sunglasses, or to help us analyse how our Service is used.
These third parties have access to your Personal Data only to perform these tasks on our behalf and are obliged to keep your data secure and to use it only and exclusively for the purpose for which they are employed, so that when the data is no longer needed, it will be immediately deleted.
9. Compliance with the Law
We will disclose your Personal Data only when required by law.
10. Commercial Transactions
At Mr. Sunglasses we are committed to ensuring the protection of the security of personal data placed at our disposal, and therefore approve and implement strict measures on this matter.
Given Mr. Sunglasses’s great concern and commitment to protect the right to privacy, we have adopted various safety measures, of a technical and organisational nature, in order to protect the personal data placed at our disposal against its dissemination, loss, misuse, alteration, treatment or unauthorised access, as well as against all other unlawful forms of processing.
In this sense, all the personal data collection forms in our websites require encrypted Browser sessions, and all the personal data placed at our disposal are securely stored on our servers, which are in a Datacenter covered by all the physical and logical security measures that we consider to be indispensable to the protection of your personal data.
Despite the security measures adopted by Mr. Sunglasses, we are obliged to warn those who surf the internet that they should adopt additional security measures, in particular, to ensure that they use an updated PC and Browser in terms of properly configured security patches, with an active firewall, antivirus and antispyware software, and certify the authenticity of the websites that they view on the internet, and must avoid visiting websites whose reputation they don’t trust.
Whenever credit card information is requested, this communication is carried out through a secure SSL connection, when you use browsers which enable it.
12. International Transfer
Your information, including personal data, may be transferred to and maintained in – computers located outside your state, province, country or other governmental jurisdiction where data protection laws may differ from those of your jurisdiction.
If you are outside Portugal and choose to provide us with information please note that the information, including personal data, will be processed in Portugal.
13. Links to Other Websites
Our website may contain links to other websites that are not operated by Mr. Sunglasses. The provision of such links is carried out in good faith, and Mr. Sunglasses may not be held liable in case of collection and processing of personal data on those websites, nor be liable for the accuracy, credibility and functionality of third party websites.
14. Children’s Privacy
Our Service is not intended for minors under 16 years old (“Children”). Data from children are only collected with the permission of the parent or guardian, we do not intentionally collect personal data pertaining to children. If you are the parent or guardian and are not aware that your child or a child for which you have parental responsibilities has provided us with personal data, please contact us.
If we are aware that we have collected personal data from children under the age of 16 years without the respective consent, we will take immediate measures to remove such data from our servers.
16. Contact Us
If you have any questions about this Privacy Statement or about how Mr. Sunglasses processes your data, contact us by email: firstname.lastname@example.org.
You can also contact us at: